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Rashakalimphani Muofhe


I have held a number of senior leadership positions in companies. These experiences have given me an appreciation for what it takes to build a successful team. I have deep understanding of what makes companies grow.

His work interests include: development finance, specializing in all aspects of housing, rural finance and restructuring of financial institutions towards inclusive financial markets against poverty, managing key corporate relationships as well as supporting and achievement of National and Regional sales targets through bulk acquisitions and strategic alliances.


In his capacity as Business Development Head at FNB Home Loans for the past 5 years, he has been part of major developments in Africa including the development of new townships across 8 countries (Tanzania, South Africa, Mozambique, Swaziland, Namibia, Botswana, Ghana, Lesotho and Zambia).


His extensive management consulting experience has allowed him to work on various projects for government, banking, mining institutions and housing developers across Africa. Prior to that, he held a full-time position at Bafihle Innovations with major focus on government contracts which included project management for major events such as APRM program document submission, Department of Social Development Batho Pele action plan 2005.


His last position that of CVP Specialist ABSA included activities such as designing, testing and developing customer value propositions, which to the launch of a ground breaking product in banking known as Hawker Loan which was a first for banking globally and is set to create new trends in development finance.


Rashaka is passionate about his focus area, development finance and construction, focused partnering as it focuses on his core passion, people. Specialties include: Film/Content Production, Development finance, housing developments, micro finance, banking, marketing and business.

Rush has been described as one of the most Influential leaders. His impact on ideas and innovation has marked the emerging cashless economy in South African society and propelled it forward, increasing social impact across sectors to become a global industry leader in ICT and finance, among others.


01 March - 30 March 2020

FNB Premium Banking Head: Channel Management Campaigns

01 Jul 2014 - 28 Feb 2018

FNB International Home Loans Manager: Business Development

  1. Identification and implementation of channel optimizations and efficiencies.

  2. Deliver exceptional service that exceeds customers' expectations through proactive, innovative and appropriate solutions.

  3. Cultivate and manage objective working relationships with a variety of stakeholders, including end-users, SME's, project managers and senior staff member.

  4. Lead and direct all digital properties under the management of FNB Brand and identify and provide strategic direction.

  • Developing in-depth knowledge of a business client's activities.

  • Servicing and managing product distribution and cross sell within each business client to maximize profits and ROE.

  • Identification of business opportunities or create new business concepts and development approaches to support business growth.

  • Sound portfolio management and optimizing the true potential of portfolios.

01-Oct-2013 - 01-Jun-2014

FNB Home Loans Operations Manager: Operations

  • Manage Cost to Income to increase profitability and efficiencies.

  • Establish, align and manage target and budget goals whilst ensuring effective control of costs for a range of functional areas to increase cost efficiency.

  • Develop a service culture which builds rewarding relationships, proposes innovations and allows others to provide exceptional client service.

  • Enable Business Unit service delivery through implementing systems and processes to improve service and implement quality systems and metrics for measuring service levels and satisfaction.

  • Clarify the business unit's value chain and develop optimal service delivery procedures

  • Manage both direct and indirect resources whose functions include: development of plans, process impact and redesign, change management, communication, training, delivery, implementation of financials and monitoring of performance of implemented solutions, and continuously improve implementation capability

  • Comply with governance in terms of legislative and audit requirement through Governance - development, monitor and maintain and ensure compliance in the business

  • Drive of operational efficiencies and an ultimate delivery of superior quality customer experiences and improve operational processes and procedures on an ongoing basis and monitor that workflow achieves operational requirements.

  • Ensure development of operational practices and procedures of the business to coordinate the day-to-day workflow in and out of the business to meet schedule by developing methods to measure department performance and ensures that development / improvement programmes are in place where necessary

  • Manage SLA agreements for the Business to ensure cost are contained.

  • Improve business decisions by providing accurate and reliable business intelligence (information) together with analyzing trends and data

  • Contribute to the development and execution of the business unit strategy through the development and implementation of the People Strategy and operational objectives.

  • Plan and manage performance, skills development, employment equity, talent and culture of Team Leaders and teams in order to improve innovation, achieve efficiencies and increase competencies.

  • Manage personal and management development to increase own skills and competencies for the managerial function and future Leadership growth opportunities.

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